San Diego Inbound Marketing presentation by Hansen Hunt: A step by step process of identifying target keywords, building an SEO strategy for your organization and incorporating buyer personas at each stage of the buyer’s journey.
What you will learn:
– How to build a target keyword list and narrow down by difficulty and search frequency
– How to separate target keywords by your buyer personas
– Why it’s important to know the “intent” behind each keyword and align with the buyer’s journey
– How to build a page level keyword strategy
Join the next SD Inbound Marketing event: http://www.sdinboundmarketing.com